Biography of Vineeta Singh – Co-founder of SUGAR cosmetics | Successful Indian businesswoman

Monica philo
Oct 11, 2022
2 min read

Vineeta Singh CEO of Sugar Cosmetics

Vineeta Singh is an Indian businesswoman who made her name by co-founding the famous Indian cosmetic brand SUGAR, in 2015. Her vision to create makeup products for Indian skin tones made her enter the cosmetics industry. Vineeta is also a marathoner, who along with her husband completed the world’s longest race, Iron Man Triathlon, and the duo came to be known as the ‘ironman couple.’

Vineeta Singh – Co-founder of SUGAR cosmetics

Vineeta Singh Personal Details

Name — Vineeta Singh

Age (As of 2022) — 39 years

Year of Birth — 1983

Place of Birth — Delhi, India

Profession — Entrepreneur

Designation — Co-founder of the cosmetic brand, SUGAR

Father’s Name — Tej Singh (Scientist at All India Institute of Medical Sciences, New Delhi)

Mother’s Name — Name not mentioned (Ph.D. holder)

Marital Status — Married

Marriage Date — 4-Dec-11

Spouse — Kaushik Mukherjee (Co-founder of SUGAR cosmetics)

Children — Vikrant Mukherjee and Ranveer Mukherjee (Sons)

Hobbies — Traveling, cycling, swimming, playing, running

Net Worth — Rs 100 crore (As of 2019–20)

Vineeta Singh’s Early Life

Vineeta is a marathoner and a triathlete, who has participated in more than 14 marathons.
She had won many badminton competitions during her college days.
She purposely rejected a job placement of Rs 1 crore p.a. salary after her graduation to start her own business.
Due to financial difficulties, Vineeta also worked for a salary of Rs 10,000 per month to meet her daily expenses.

Vineeta Singh’s Educational Qualifications

Vineeta completed her schooling at Delhi Public School, R. K. Puram, New Delhi, in 2001.
She pursued B.Tech in electrical engineering from IIT, Madras from 2001 to 2005.
She did a three-month summer internship at ITC Limited, Kolkata in May 2004.
In 2005, Vineeta completed her MBA from IIM, Ahmedabad.
While pursuing her MBA, she also did a three-month internship at Deutsche Bank, London, and New York.

Vineeta Singh’s Professional Journey

Vineeta was appointed as the director at Quetzal Online Private Limited, a Mumbai-based Recruitment Company in April 2007.
After working for approximately 5 years, she co-founded FAB BAG, a beauty product supplying company based in Mumbai.
She co-founded SUGAR, a leading cosmetic brand, along with her husband in 2015 and became one of the leading businesswomen in India as it gained popularity.
In 2021, Vineeta appeared as one of the experts in the TV game show, Kaun Banega Crorepati.
She was also one of the sharks in the famous TV show, Shark tank India.

Vineeta Singh’s Awards and Achievements

Vineeta was invited as a guest speaker at TEDx, Pune, in 2018, to speak on the topic, ‘how to turn your fears into wins?’
She received the start-up of the year award 2019 by Entrepreneur Awards, Delhi.
Vineeta was recognized as one of India’s young business leaders by the Economic Times’ 40 Under Forty award in 2020.
She was featured in Forbes’s most powerful businesswoman cover in December 2021.
She has also been featured in many business magazines.